My name is Pedro Laboy and I am a business strategist. My specialties are marketing and
branding. My tools of choice are technology, social media, and analytics. My name is
Pedro Laboy and I am a business strategist.
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Posts Tagged ‘Social Media’
Content Marketing and Social Media
Great infographic courtesy of Creative Cloud
Social media represents and transformational shift to the way consumers interact and communicate–and adoption is taking place at the speed of light. It took Facebook 9 months to reach 50 millions users. It took radio 38 years to reach the same number. Facebook added approximately 60 million users in the last 60 days of 2009. This graphic was created using data from the United Nation’s Cyberschoolbus, Apple and Facebook.
The chances of a viral ad becoming an effective brand vehicle are similar to those of a high-school basketball student making it into the NBA. By the way, viral ads are those that propagate through email and/or social networks rather than paid media channels. Here are five viral ads that have made the cut.