AI Strategist.
Data Scientist.

Recent Posts


Driving business performance through artificial intelligence transformation.


Enterprise, marketing and data technology architecture, and integration.

Data Science

Applying data science to maximize business efficiency and effectiveness.

  • Pedro is an incredible visionary and leader. He has an in-depth understanding of the advertising and marketing world, and constantly challenges his team to think about all possibilities when providing clients with innovative solutions.Chris Pickett, Vice President, Enterprise Solutions, IPC Global

About Me

A strategist, technologist and data scientist, Pedro has worked with multiple global brands across various industries over his 20-year career in business, technology, marketing and sales. Currently, he is a Managing Director at Accenture. Previously, he held the positions of Chief Precision Marketing Officer, Chief Data and Innovation Officer, EVP of Performance and Marketing Transformation, Chief Strategy Officer and Senior Partner at various agencies and technology companies.